Cynthia comes to the Institute for Better Health from the Hospitality and Tourism sector and is excited to transition her skillset to make an impact in health care services. Her career portfolio showcases expertise in management and strategic communications across fast-paced and dynamic environments. Throughout her career she has successfully managed a multitude of influential large-scale events, communication, media relations, sponsorship and marketing plans. Cynthia’s public relations’ skills have involved the development of media materials as well as appearing as spokesperson through television, print and radio. Recently, her communication’s support has extended beyond the Institute for Better Health team – working with the COVID-19 Call Centre and the CAN Health Network. Cynthia is proud to be part of such an innovative organization and committed team.